Established in 1996, Pathway to Victory serves as the broadcast ministry of Dr. Robert Jeffress and the First Baptist Church of Dallas, Texas.
Pathway to Victory stands for truth and exists to pierce the darkness with the light of God’s Word through the most effective media available, including television, radio, print, and digital media. Through Pathway to Victory, Dr. Robert Jeffress spreads the Good News of Jesus Christ to a lost and hurting people, confronts an ungodly culture with God’s truth, and equips the saints to apply scripture to their everyday lives. Our mission is to provide practical application of God’s Word to everyday life through clear, Biblical teaching. Our goal is to lead people to become obedient and reproducing disciples of Jesus Christ, as He commanded in Matthew 28:18-20.
Mailing Address: KCHF TV PO Box 4338 Albuquerque, New Mexico 87196